Fan Engagement

Turn your fans into active participants in their passion

Feeling Sports designs white-label fan engagement games that engage sports communities, build qualified audiences and give partners greater visibility.

  • White label
  • Website, app and mobile
  • Opt-in data
  • Integrated sponsors
Custom fan engagement platform on mobile and tablet
Matchday quiz +250 pts
Presented by Your partner
Fan platform

Activation goal

Collect opt-ins Engage fans Showcase a sponsor

Trusted by leading organisations

Our mission

Turn every sporting highlight into a gaming moment

Our games adapt to every sport and competition and integrate into our clients’ official websites and apps. Beyond entertainment, they create new opportunities to engage audiences, build loyalty and generate revenue.

5 days to launch your first activation

A ready-to-use experience, tailored to your brand and built to measure participation.

Engage your fans

Create a fun, interactive experience that keeps your community engaged over time.

Attract new prospects

Attract new audiences with games that are quick, accessible and easy to share.

Use your data

Collect useful first-party data through registration, declared preferences and game interactions.

Showcase your partners

Integrate sponsors, naming, prizes and sponsored questions without disrupting the fan experience.

Generate revenue

Create new sponsorship and revenue opportunities around your key moments.

Featured solutions

Two powerful game formats for recurring engagement

Games that are easy to understand, rewarding enough to build loyalty and fully adaptable to your audience, sport and partners.

Feeling Sports Fantasy interface

Feeling Sports Fantasy

Put your fans in the coach’s seat

Fantasy turns fans into virtual team managers. They select real players, track their performances and climb the leaderboard throughout the competition.

  • Team selection
  • Dynamic leaderboards
  • Player market
  • Custom game options
Feeling Sports predictions interface

Feeling Sports Predictions

Build excitement before every match

The predictions game invites fans to test their knowledge and intuition with scores, winners, goalscorers, editorial questions and partner bonuses. It is simple to play and designed to bring them back.

  • Scores and results
  • Live dynamic odds
  • Bonus questions
  • Editorial content

Formats

A game library tailored to your calendar

Launch a one-off activation, a sponsored campaign or a digital fan space that stays active throughout the season.

Quiz

Club culture, sponsors, competitions, players and key moments.

Predictor

Predictions, scores, winners, leaderboards and bonuses.

Fantasy

Virtual teams, budgets, player performances and season-long formats.

Photo contest

UGC entries featuring stands, shirts and fan stories.

Mystery word

Daily challenges that build a lasting game habit.

Guessers

Player-based deduction games using archives, statistics and clues.

Activation plan Sporting highlight
J-7 Game launch Registration, opt-in and first mission
Match Live questions Bonuses, predictions and sponsor visibility
J+1 CRM follow-up Leaderboard, rewards and next activation

Activations

Practical use cases for matches, sponsors and CRM

The solution goes beyond a list of games. It fits into your sporting highlights, partner campaigns and audience qualification goals.

Before / live / after

Matchday

Run a predictor before kick-off, live bonuses during the match and a follow-up after the result to keep the conversation going.

Partner

Sponsored campaign

Create a dedicated branded format with naming, sponsored questions, prizes, opt-in collection and links to an offer.

Recurring engagement

Full season

A digital fan space active every week, with leaderboards, missions, badges and editorial content that encourages repeat visits.

Data

Acquisition CRM

Use a simple registration journey to collect declared preferences and create actionable segments for future campaigns.

Everything you need to succeed

A complete fan experience, not just a mini-game

Feeling Sports helps structure every part of the activation: branding, technical support, interfaces, prizes, analytics and re-engagement tools.

Flexible

A one-off game, a sponsored campaign or a fan engagement platform active throughout the season.

Fully responsive

An experience designed for web, mobile, tablet, iOS and Android.

Social

Simple sign-in, social sharing, leaderboards and group mechanics.

Revenue

Branded interfaces, naming, prizes, custom campaigns and partner placements.

Community

Features that encourage interaction between fans

Players do more than answer questions: they compare results, challenge one another, return and bring the community to life.

Forum

A dedicated space to discuss matches and keep conversations between fans going.

A word from the champion

Winners can share a message to motivate players, celebrate a result or restart the competition.

Auto-interview

Personalised interviews that give every community member a voice.

A complete solution

Know your fans better and activate partners more effectively

The platform strengthens your relationship with fans while opening up new commercial opportunities.

CRM

Fan engagement & first-party data

Collect qualified first-party data through tailored forms, then use game interactions to better understand and re-engage fans.

  • Profiles and consent
  • Declared preferences
  • Participation history

Monetisation

New revenue streams

Create natural pathways to partners, your online store, ticketing and sponsored campaigns.

  • Sponsored placements
  • Partner questions
  • Premium prizes and campaigns

Management

Launch, measure and improve

Every activation should deliver more than a traffic spike. The platform shows what works, what converts and which audiences are worth re-engaging.

Suivi de l’activation Simulation
Participation To monitor registrations, answers, scores and repeat participation by game
Qualified contacts Opt-in marketing consent and declared preferences
Follow-ups Segments audiences to re-engage based on their behaviour

Participation

Track registrations, entries, scores, answers and return rates.

Content

Adjust questions, prizes, branding and messages to match your calendar.

Sponsors

Measure partner visibility, clicks and sponsored interactions.

Follow-ups

Identify the segments to re-engage before the next match or key moment.

Setup

A well-scoped, fast and measurable launch

You stay in control of your brand. We provide the game mechanics, platform and support.

Build my platform
01

Planning

Goals, audience, calendar, partners and level of customisation.

02

Creation

Design, content, game rules, prizes and registration journey.

03

Launch

Launch on a dedicated website, integrate with your web or app experience, or promote it through CRM.

04

Management

Participation tracking, reporting, follow-ups and optimisation.

Deliverables

What you receive at launch

A clear foundation for turning an activation idea into an online experience your teams can measure and use.

01

White-label platform

A fan interface in your brand colours, available on a website, app or dedicated URL.

02

Back-office

A workspace for preparing content, tracking performance and managing activations.

03

Design & integration

Interfaces aligned with your brand, partners and technical requirements.

04

Reporting

Actionable participation, conversion and engagement data after every campaign.

Demo

Ready to engage your fans differently?

Start with a match, competition, sponsor or full season, and build the activation that fits your audience.

Request a demo

Contact us

Feeling Sports

Ready to energise your sporting events or boost your team’s engagement? Our team is here to answer your questions and support your project.

Address 26 rue du Chalet, 75010 PARIS
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